HEART OF THE DEAL
By Dr. Joe DeAngelis and Kevin Mathews
Built on Insider Intelligence from Industry Leaders Who've Generated Over $2 Billion in Medical Device Revenue
Heart of the Deal dives deep into the high-stakes, high-reward world of medical device sales, offering the first and only-of-its-kind playbook for dominating the landscape—whether you're a newcomer looking to break in or a veteran aiming to join the seven-figure earners club.
Global business consultant Dr. Joseph DeAngelis and medical device marketer Kevin Mathews have teamed up to introduce you to "Clinical Currency"—the unique blend of medical knowledge, sales savvy, and relationship capital that top performers leverage to reach unparalleled success and earnings.
This must-have industry bible is packed with exclusive insider insights from sales professionals and executives who've spent decades mastering the art of medical device sales. Their combined experience spans every major device category, from cardiovascular interventions to electrophysiology, and includes leadership roles at industry-defining companies.
About the authors
BY DR. JOE DEANGELIS AND KEVIN MATHEWS
Dr. Joe DeAngelis, Founding Partner of South Shore Behavioral Partners, is a renowned expert in unleashing human potential with particular expertise in developing high-performing sales leaders.
Kevin Mathews is a growth-focused medical device commercial leader experienced in global strategy and execution, including leadership roles in sales, marketing, channel management, commercial operations, healthcare economics, and business development.
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